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Python wrapper for the TikTok Events API

Project description

Python TikTok Events API

The TikTok Events API allows advertisers to share the actions customers take on their websites and offiline directly with TikTok. This allows advertisers to measure the effectiveness of their TikTok campaigns and optimize their ad spend.

This library is an unoffical Python wrapper arround the TikTok Events API, allowing for easy interaction with the API:

  • Pydantic types are used to validate the data to be sent to TikTok.

  • Customer identifiable information is hashed using SHA256 before being sent to the TikTok API.

  • Events can be sent one at a time or in batches.

Please reference the TikTok Events API documentation for more information on the API and the data it accepts and requires: https://ads.tiktok.com/marketing_api/docs?id=1741601162187777.

Installing

You can install pytt_events_api by using:

pip install pytt-events-api

Quick Start Guide

Here's a quick guide on how to use the library to send events to TikTok.

Authentication

The only thing you need to do to authenticate with TikTok Events API is to set the environment variables listed below.

  • TIKTOK_ACESS_TOKEN: Events API access token - Required

  • TIKTOK_PIXEL_ID: The ID of the pixel - Required

  • TIKTOK_API_VERSION: The API version to use, defaults to v1.3.

  • TIKTOK_TEST_EVENT_CODE: Used so events can be tested without affecting the pixel's data. You may find the test event code in the events manager under the "Test Events" tab.

You can find the values for these variables in the TikTok Events Manager.

The environment variables are loaded when the TikTokAuth class is initialized. If the environment variables are not found, the class will raise an exception.

Imports and initialize the API

from pytt_events_api import TikTokEventsAPI, Context, Properties, Content

from pytt_events.event import Event

from pytt_events.properties import Properties, ContentType

from pytt_events.context import Context, Ad, Page, User



api = TikTokEventsApi()

auth = TikTokAuth()

Creating an event

context = Context(

    user_agent='Mozilla/5.0 (Macintosh; Intel Mac OS X 10_15_7) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/98.0.4758.109 Safari/537.36',

    ip='13.57.97.131',

    ad=Ad(callback='E.C.P.v3fQ2RHacdkfKfofPmlyuStIIHJ4Af1tKYxF9zz2c2PLx1Oaw15oHpcfl5AH' ), # ttclid

    page=Page(

        url='https://www.example.com',

        referrer='https://www.google.com'

    ),

    user=User(

        external_id='123456',

        email='test@test.com',

        phone_number='+5541998862934',

        ttp='94e2a4j9-h3ss-k2h5-98cc-c84a745mk098',

    ))

properties = Properties(

    currency='BRL', # ISO 4217

    value=1.00,

    description='mock description',

    query='mock query',

    status='mock status',

    contents=[Content(

        content_type=ContentType.PRODUCT,

        content_id='123456789',

        content_name='mock content name',

        content_category='mock content category',

        price=1.00,

        quantity=1

    )]

)

event = Event (

    pixel_code=auth.TIKTOK_PIXEL_ID,

    test_event_code=auth.TIKTOK_TEST_EVENT_CODE,

    event='ViewContent',

    event_id='123456789',

    timestamp='2023-02-01T00:00:00-03:00', # str or datetime object

    context=context,

    properties=properties

)

Sending an event

response = api.post_event(

    event=event,

    auth=auth

)

Sending events in bulk

events = []

response = api.post_events_in_bulk(events=events, auth=auth)

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