Google Ads MCP server — manage your ad spend from Claude Code
Project description
burnr8
Stop burning money on Google Ads. Manage everything from your terminal.
Want zero setup? The hosted version at burnrate.sh handles credentials for you — connect Google Ads via OAuth, get an MCP endpoint, done. Join the waitlist →
Table of Contents
- What You Can Do
- Installation
- Terminal Dashboard
- Custom Agents
- Slash Commands
- MCP Resources & Prompts
- Project Structure
- Contributing
- FAQ
- License
burnr8 is an MCP server that gives Claude Code full control over Google Ads. 60 tools across 13 categories for managing campaigns, keywords, budgets, ads, extensions, conversion tracking, bid adjustments, ad scheduling, conversion goals, and reporting — all from your CLI. Includes 2 custom agents, 5 slash commands, MCP resources, and prompt templates.
This is an unofficial tool and is not affiliated with or endorsed by Google.
What You Can Do
You: "Audit my Google Ads account"
Claude: *pulls performance data, keywords, search terms, extensions, conversion actions*
*identifies $200/month in wasted spend on free-intent keywords*
*recommends negative keywords, pausing underperformers, fixing conversion tracking*
You: "Add 'free' as a phrase match negative keyword"
Claude: Done. Estimated savings: ~$55/month.
55 Tools Across 13 Categories
| Category | Tools | What They Do |
|---|---|---|
| Accounts | 3 | List accounts, get info, check API usage |
| Campaigns | 5 | List, create, update, pause/enable campaigns |
| Ad Groups | 3 | List, create, update ad groups |
| Ads | 3 | List ads (with ad strength), create RSAs, set status |
| Keywords | 4 | List, add, remove keywords; keyword research with volumes |
| Negative Keywords | 4 | List, add (campaign + ad group level), remove negatives |
| Budgets | 4 | List, create, update, delete campaign budgets |
| Reporting | 5 | Campaign/ad group/keyword performance, search terms, raw GAQL — all save full results to CSV |
| Extensions | 6 | List, create sitelinks/callouts/snippets/images, remove |
| Conversions | 4 | List, get, create, update conversion actions |
| Compound | 3 | quick_audit, launch_campaign, cleanup_wasted_spend — multi-step operations in one call |
| Adjustments | 11 | Pause keywords, device bids, ad schedules, location targeting, geo presence settings |
| Goals | 5 | List/set conversion goals, campaign-level goal config, custom conversion goals |
Custom Agents
ads-optimizer— Finds and fixes wasted ad spend, recommends negative keywords, pauses underperformersads-auditor— Runs a full account audit with health scoring and prioritized action items
Slash Commands
| Command | What It Does |
|---|---|
/project:audit |
Full account audit |
/project:spend |
Spend analysis |
/project:waste |
Wasted spend report |
/project:launch |
Launch a new campaign |
/project:status |
Account status check |
MCP Resources & Prompts
Resources — auto-loaded context for Claude:
burnr8://usage— current API usage statsburnr8://accounts— list of accessible accountsburnr8://accounts/{id}/performance— 30-day campaign performanceburnr8://accounts/{id}/keywords— keyword health summaryburnr8://accounts/{id}/structure— account structure overview
Prompts — guided workflows:
audit— run a complete account auditoptimize— find and fix wasted spendnew_campaign— plan and launch a new search campaign
Safety Built In
- Destructive operations require
confirm=true— no accidental campaign enables or keyword deletions - New campaigns always start PAUSED
run_gaql_queryis a read-only escape hatch for any Google Ads data- All inputs validated (IDs must be numeric, statuses allowlisted, date ranges checked)
- API usage tracked with 15,000 ops/day rate limit awareness
- CSV reports saved with formula injection sanitization and
0o600permissions
CSV Report Export
All reporting tools save full results to ~/.burnr8/reports/ as CSV files and return a compact summary to Claude's context instead of dumping thousands of rows. Claude can Read the CSV for deeper analysis when needed.
- Files auto-pruned after 7 days
- Formula injection sanitized (Excel/LibreOffice safe)
- Storage stats visible via
get_api_usageandburnr8dashboard
Installation
Prerequisites
- Python 3.11+
- A Google Ads account
- A Google Ads API developer token (Basic Access)
- OAuth2 credentials (client ID + secret) from Google Cloud Console
Option A: pip install
pip install burnr8
Option B: Docker (no Python needed)
docker pull harrisonhesslink/burnr8 # Docker Hub
# or
docker pull ghcr.io/harrisonhesslink/burnr8 # GitHub Container Registry
Add to ~/.claude/.mcp.json:
{
"mcpServers": {
"burnr8": {
"type": "stdio",
"command": "docker",
"args": [
"run", "-i", "--rm",
"-e", "GOOGLE_ADS_DEVELOPER_TOKEN",
"-e", "GOOGLE_ADS_CLIENT_ID",
"-e", "GOOGLE_ADS_CLIENT_SECRET",
"-e", "GOOGLE_ADS_REFRESH_TOKEN",
"-e", "GOOGLE_ADS_LOGIN_CUSTOMER_ID",
"ghcr.io/harrisonhesslink/burnr8"
]
}
}
}
Set your credentials as environment variables in your shell, or use --env-file .env instead of individual -e flags.
Option C: Clone and install
git clone https://github.com/HarrisonHesslink/burnr8.git
cd burnr8
python3 -m venv .venv
source .venv/bin/activate
pip install -e .
2. Set Up Credentials
cp .env.example .env
Edit .env with your credentials:
GOOGLE_ADS_DEVELOPER_TOKEN=your-developer-token
GOOGLE_ADS_CLIENT_ID=your-oauth-client-id
GOOGLE_ADS_CLIENT_SECRET=your-oauth-client-secret
GOOGLE_ADS_REFRESH_TOKEN=your-refresh-token
GOOGLE_ADS_LOGIN_CUSTOMER_ID=your-mcc-id (optional, for manager accounts)
Don't have a refresh token? Run the included OAuth helper:
python setup_oauth.py
It will open a browser for Google login and print your refresh token.
3. Register with Claude Code
Add burnr8 as a global MCP server so it's available in all Claude Code sessions:
claude mcp add --scope user --transport stdio burnr8 \
--env PYTHONPATH=$(pwd)/src \
-- $(pwd)/.venv/bin/python -m burnr8.server
Or manually create/edit ~/.claude/.mcp.json:
{
"mcpServers": {
"burnr8": {
"type": "stdio",
"command": "/path/to/burnr8/.venv/bin/python",
"args": ["-m", "burnr8.server"],
"cwd": "/path/to/burnr8",
"env": {
"PYTHONPATH": "/path/to/burnr8/src"
}
}
}
}
4. Restart Claude Code
claude
You should see burnr8 tools available. Test with:
list_accessible_accounts
Terminal Dashboard
Check your API usage, recent tool calls, and campaign spend:
burnr8
burnr8 Dashboard
2026-04-04 03:26 UTC
--------------------------------------------------
API Ops Today: 142 / 15,000 [##------------------] 0.9%
Errors (24h): 2
Last Tool Call: get_campaign_performance (3m ago)
Campaign Spend:
My Campaign:
Today: $48.21 / $150.00 budget | 74 clicks | 12 conv
MTD: $1,612.00
How Google Ads API Access Works
- Create a Google Ads manager account (if you don't have one) at ads.google.com
- Get a developer token from the API Center in your manager account (Tools > API Center)
- Create OAuth2 credentials in Google Cloud Console — choose "Desktop app"
- Enable the Google Ads API in your GCP project
- Apply for Basic Access — allows 15,000 operations/day on live accounts
Your developer token starts with Test Account Access. Apply for Basic Access to manage live accounts.
Project Structure
burnr8/
├── src/burnr8/
│ ├── server.py # FastMCP entry point (resources, prompts)
│ ├── client.py # Google Ads client (lazy singleton)
│ ├── helpers.py # GAQL runner, validators, converters
│ ├── errors.py # Error handling + logging decorator
│ ├── logging.py # Structured logging + rate limit tracking
│ ├── reports.py # CSV export + sanitization + storage stats
│ ├── dashboard.py # Terminal dashboard
│ └── tools/ # 60 MCP tools
│ ├── accounts.py
│ ├── campaigns.py
│ ├── ad_groups.py
│ ├── ads.py
│ ├── keywords.py
│ ├── negative_keywords.py
│ ├── budgets.py
│ ├── reporting.py
│ ├── extensions.py
│ ├── conversions.py
│ ├── compound.py
│ ├── adjustments.py
│ └── goals.py
├── .claude/
│ ├── agents/ # 2 custom agents (ads-optimizer, ads-auditor)
│ └── commands/ # 5 slash commands (audit, spend, waste, launch, status)
├── setup_oauth.py # OAuth refresh token generator
├── .env.example # Credential template
└── pyproject.toml # v0.4.0
Contributing
PRs welcome. Some areas that would be great to expand:
- Display campaigns — create/manage display ads
- Performance Max — asset groups, audience signals, search themes
- YouTube ads — video campaign management
- Audience targeting — remarketing lists, customer match
- Location bid adjustments — geographic bid modifiers
- Tests — unit tests for helpers, integration tests with test accounts
FAQ
Do I need a Google Ads manager (MCC) account?
No. burnr8 works with both individual Google Ads accounts and manager accounts. Set GOOGLE_ADS_LOGIN_CUSTOMER_ID only if you use a manager account.
What Google Ads API access level do I need? Basic Access (15,000 operations/day). This is sufficient for most use cases. Apply through the API Center in your Google Ads account.
Does this work with Claude Desktop or just Claude Code? burnr8 is an MCP server that uses stdio transport. It works with Claude Code and any MCP client that supports stdio servers.
Can I use this with accounts I manage for clients?
Yes. Use your manager account's LOGIN_CUSTOMER_ID and pass the client's customer_id to each tool call.
Will this accidentally spend my money?
No. All write operations require user approval (via Claude Code permission rules). Campaign creation always starts PAUSED. Destructive operations require confirm=true.
What happens if I hit the API rate limit?
burnr8 tracks usage via get_api_usage. At 15,000 ops/day with Basic Access, most users won't hit the limit. The dashboard shows current usage.
Support
If burnr8 saved you money on Google Ads, consider buying me a coffee.
License
MIT
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