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Ads Management System for Django Framework

Project description

a Django Application to make it easy to add Simple (Image) Advertisements to your project.

Each Ad has a title, a URL to redirect to, an image to be displayed in the template as a link, a start & end dates, and a weight relative to other Ads in the same zone. The higher the weight, the more frequently the Ad will be displayed.

Each time an Ad is displayed an Impression will be saved to the database about it with session id and source ip address, and each time it will be clicked a click will be saved in the database about it with the same info.


Install the package using pip:

pip install django-ads

Run django Migration to add tables to your database:

python migrate ads


Add 'ads' to your INSTALLED_APPS

Make sure django.template.context_processors.request is included in context_processors

        'BACKEND': 'django.template.backends.django.DjangoTemplates',
        'DIRS': [],
        'APP_DIRS': True,
        'OPTIONS': {
            'context_processors': [

Make sure django.contrib.sessions.middleware.SessionMiddleware is included to MIDDLEWARE_CLASSES/MIDDLEWARE

Prior to Django 1.10


Django 1.10 (new style)


Add the following to your settings file:

ADS_GOOGLE_ADSENSE_CLIENT = None  # 'ca-pub-xxxxxxxxxxxxxxxx'

    'header': {
        'name': gettext('Header'),
        'ad_size': {
            'xs': '720x150',
            'sm': '800x90',
            'md': '800x90',
            'lg': '800x90',
            'xl': '800x90'
        'google_adsense_slot': None,  # 'xxxxxxxxx',
        'google_adsense_format': None,  # 'auto'
    'content': {
        'name': gettext('Content'),
        'ad_size': {
            'xs': '720x150',
            'sm': '800x90',
            'md': '800x90',
            'lg': '800x90',
            'xl': '800x90'
        'google_adsense_slot': None,  # 'xxxxxxxxx',
        'google_adsense_format': None,  # 'auto'
    'sidebar': {
        'name': gettext('Sidebar'),
        'ad_size': {
            'xs': '720x150',
            'sm': '800x90',
            'md': '800x90',
            'lg': '800x90',
            'xl': '800x90'


    ('xs', _('Extra small devices')),
    ('sm', _('Small devices')),
    ('md', _('Medium devices (Tablets)')),
    ('lg', _('Large devices (Desktops)')),
    ('xl', _('Extra large devices (Large Desktops)')),

    'xs': 'd-block img-fluid d-sm-none',
    'sm': 'd-none img-fluid d-sm-block d-md-none',
    'md': 'd-none img-fluid d-md-block d-lg-none',
    'lg': 'd-none img-fluid d-lg-block d-xl-none',
    'xl': 'd-none img-fluid d-xl-block',

Where each element in ADS_ZONES defines a zone that can be used in your templates to display ads. Each zone must have a name to be used in the admin interface when adding ads, and sizes to be used to display the ad images in templates.

This app has one template: ads/tags/render_ads_zone.html. It makes some assumptions:

  1. Your project uses Bootstrap (the visible-* and img-responsive CSS classes are used).

  2. If you are using Google AdSense‎, it is assumed that you have 'sekizai' in your INSTALLED_APPS and that your base template contains {% render_block "js" %}.

If either of the above assumptions will cause a problem in your project, feel free to override the template.

Create a URL pattern in your

from django.conf.urls import include, url

urlpatterns = [
    url(r'^ads/', include('ads.urls')),


Add Advertisers, Categories, and Ads using Django admin interface.

load ads_tags in your template:

{% load ads_tags %}

use render_ads_zone in your template where you want your ads to appear:

{% render_ads_zone 'zone_name' %}

use get_ads_count in your template to check if any zone has active ads.

{% get_ads_count 'zone1' as ads_count %}
{{ get_ads_count 'zone1,zone2,zone3' as ads_count %}


1.1.1 (2020-03-20):

  • remove @python_2_unicode_compatible (removed in Django 3.0)

1.1.0 (2019-07-28):

  • get_ads_count template tag added.

  • fixed setup dependency (django-js-reverse has been added).

1.0.0 (2019-03-26):

  • major change in functionality (switch to JS approach in rendering templates). You need jquery to be installed in frontend to use django-ads.

  • Note: templates/ads/tags/render_ads_zone.html has been changed. If you use a custom template, then please take a look at the new version.

0.2.1 (2018-07-26): (Special Thanks to @GabrielDumbrava )

  • get_zones_choices now return choices sorted based on key

  • Ad, Category, and Advertizer now stay on DB after deleting created_by user.

  • fix get_absolute_url in Ad model.

  • Add ad and ad__zone filters to impressions and clicks admin pages.

  • Fix clicks and impressions admin search.

0.2.1 (2018-02-05):

  • add long_description to

0.2.0 (2018-02-05): (Special Thanks to @ataylor32 )

  • add Django 2.0 support

  • add missing dependency (Pillow)

  • update README

0.1.8 (2017-06-24):

  • fix googleads script tags to load multiple ad units in the same page

0.1.7 (2017-06-24):

  • Please do not use this version

0.1.6 (2017-06-24):

  • fix django-sekizai dependency version

0.1.5 (2017-06-24):

  • add google adsense fallback

0.1.4 (2017-03-01):

  • get client ip address from HTTP_X_FORWARDED_FOR if it exists.

0.1.3 (2017-02-08):

  • remove dependency on easy-thumbnails.

  • add Image validation to validate image size on upload using Admin interface.

0.1.2 (2017-02-08):

  • add AdImage model to allow responsive ads.

0.1.1 (2016-12-20):

  • add missing templates directory.

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