Internal admin/marketing CLI — discovery, enrichment, outreach, and CRM over one interface.
Project description
dogfu
Internal admin CLI + SDK for Agent Berlin staff (admin_users). One
interface over LinkedIn, X, Google, ChatGPT, SEO (the dogfu data API) and the
Close CRM (via the admin CRM proxy). The sibling of backend/sdk-python — same
transport posture (a single Bearer token against the Berlin backend, retry with
backoff, a typed exception hierarchy, config-file session), scoped to the
internal admin surface instead of a customer project.
Auth
dogfu authenticates with a single session token (a short-lived JWT, 24h),
minted by exchanging a one-time OTP from the dogfu MCP's get_setup_instructions:
dogfu configure --otp <OTP> --title "<what this session is for>"
This POSTs {otp, title} to /dogfucli/exchange-otp and saves the returned
token to ~/.dogfu/config.json. Subsequent commands resolve the token from
DOGFU_TOKEN first, then that file. There is no refresh endpoint — on an auth
failure, run get_setup_instructions again for a fresh OTP and re-configure.
dogfu is not project-scoped (no --domain); access is platform-wide for
staff.
Endpoints
Everything goes through the Berlin backend (https://backend.agentberlin.ai by
default; override with --base-url / DOGFU_BASE_URL):
| Group | Backend route |
|---|---|
linkedin / x / google / chatgpt / seo |
/api/v1/admin/dogfu/* |
crm |
/api/v1/admin/crm/* — allowlisted proxy to Close CRM |
The CRM proxy holds the per-admin Close key server-side (configured from the admin Console), so dogfu never sees a Close credential — it forwards Close sub-paths under the dogfu session token.
Usage
dogfu --help # list groups
dogfu <group> --help # list a group's commands
dogfu <group> <cmd> --help # flags + the Output: data shape
dogfu seo domain-overview --target acme.com
dogfu crm lead create --name "Acme" --url https://acme.com
Output is canonical JSON by default (-f table for humans, -o FILE to write).
Outreach cadence
A touch is an attempt to reach a lead — touch 0 is the reach-out, 1..N are
follow-ups, on whatever channel the rep used. The sequence is unbounded and only
ends on reply or stop. State lives in four system-managed lead custom fields
(touch_stage, last_touched, next_touch_due, touch_channel), created once by
a Close admin; only the crm touch verbs write them.
dogfu crm touch due # the work queue: reach-outs + follow-ups owed today
dogfu crm touch record <lead_id> -c linkedin # log a touch, roll the reminder forward
dogfu crm touch reply <lead_id> # prospect answered: end the chase
dogfu crm touch stop <lead_id> # give up / nurture: end the chase
dogfu crm touch reconcile # audit the cadence-task invariant (--fix to repair)
Every lead in the active sequence carries exactly one open cadence task —
created when the lead enters the reach-out status (crm lead create/update -s Qualified), rolled forward by record, and closed on reply/stop. Because
of this, two queues mean the same thing:
crm touch dueis dogfu's own queue — reach-outs (computed from status + never-touched) unioned with follow-ups whose next touch is due. Complete on its own.- Close's native task list is the same queue rendered in Close's UI. It is only complete because the reach-out, too, is a real task; that's what lets a BDR rely on Close's Tasks/Inbox instead of the CLI.
crm touch reconcile is the backstop that keeps the two in sync: it flags (and with
--fix repairs) any lead missing its task, carrying a stray or duplicate one, or
whose task's due date has drifted. It reuses only existing reads, so it's safe to run
on demand or on a schedule.
Programmatic use
from dogfu import Dogfu
dx = Dogfu() # resolves DOGFU_TOKEN / config file
dx.seo.domain_overview(target="acme.com") # -> DomainOverview
dx.crm.create_lead(name="Acme")
Develop
uv run python tests/smoke.py # offline checks (normalizers, models, SDK wiring)
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