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Unified social media management - posting, analytics, and insights

Project description

Socialia

Unified social media management โ€” posting, analytics, and insights

License: AGPL-3.0 Documentation Status CI

Part of SciTeX for scientific research automation.

๐Ÿ“š Documentation | ๐Ÿ™ GitHub

Interfaces: Python โญ ยท CLI โญ ยท MCP โญโญโญ (primary) ยท Skills โญโญ ยท Hook โ€” ยท HTTP โ€”

Problem and Solution

# Problem Solution
1 Each social platform has a different API -- tweepy + LinkedIn UGC + PRAW + slack-sdk + YouTube Data API + GA4 โ€” 6 different auth stories Unified socialia post <platform> -- one CLI + MCP interface across Twitter / LinkedIn / Reddit / Slack / YouTube; auth handled behind the scenes
2 Agents need to post/retract without clicking -- but every platform's Python SDK is a different shape MCP tools social_post / social_delete / social_status -- agent-friendly surface: one call per action; structured response

Installation

Recommended: uv pip install socialia[all] โ€” uv's Rust resolver handles the SciTeX dep set in 1-3 min where pip's serial backtracker can take 30+ min on the full extras. Plain pip install still works; the install block below shows both.

pip install socialia

# Or with optional dependencies
pip install socialia[reddit]      # Reddit support
pip install socialia[youtube]     # YouTube support
pip install socialia[analytics]   # Google Analytics Data API
pip install socialia[all]         # Everything

Demo

# One-shot post across platforms (uses ~/.scitex/socialia/config.yaml creds)
socialia post twitter "Hello World!"
socialia post linkedin --file drafts/announce.md

# Schedule + analytics
socialia schedule list
socialia analytics show-pageviews --days 7

socialia CLI demo

Architecture

โ”Œโ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”   โ”Œโ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”   โ”Œโ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”
โ”‚ drafts/*.org/.md โ”‚   โ”‚ projects/*.yaml  โ”‚   โ”‚ ~/.scitex/socialia/ โ”‚
โ”‚ (content source) โ”‚   โ”‚ (campaign defs)  โ”‚   โ”‚ (creds, scheduler)  โ”‚
โ””โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”ฌโ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”˜   โ””โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”ฌโ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”˜   โ””โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”ฌโ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”˜
         โ”‚                      โ”‚                      โ”‚
         โ–ผ                      โ–ผ                      โ–ผ
   โ”Œโ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”
   โ”‚ socialia โ€” Python / CLI / MCP                           โ”‚
   โ”‚   post ยท schedule ยท analytics ยท grow ยท feed             โ”‚
   โ”‚   per-platform adapters: twitter ยท linkedin ยท reddit ยท  โ”‚
   โ”‚   youtube ยท medium ยท github ยท google-analytics          โ”‚
   โ””โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”˜

A single Python core dispatches to per-platform adapters; CLI / MCP share the same Python API surface.

Quick Start

from socialia import Twitter, LinkedIn, Reddit, YouTube, GoogleAnalytics

# Post to Twitter
twitter = Twitter()
twitter.post("Hello World!")

# Post to LinkedIn
linkedin = LinkedIn()
linkedin.post("Professional update!")

# Track analytics
ga = GoogleAnalytics()
ga.track_event("page_view", {"page": "/docs"})
CLI Usage
# Check all platform connections at once
socialia check

# Get recent posts from all platforms
socialia feed
socialia feed --detail        # Full text with URLs
socialia feed --mentions      # Get mentions/notifications
socialia feed --replies       # Get replies to your posts (Twitter)

# Get user profile info
socialia me twitter

# Post to Twitter
socialia post twitter "Hello World!"

# Schedule a post for later
socialia post twitter "Hello!" --schedule "10:00"
socialia post twitter "Hello!" --schedule "2026-01-23 10:00"
socialia post twitter "Hello!" --schedule "+1h"

# Manage scheduled posts
socialia schedule list        # View pending posts
socialia schedule cancel ID   # Cancel a scheduled post
socialia schedule daemon      # Run scheduler in background

# Post to LinkedIn
socialia post linkedin "Professional update!"

# Post to Reddit
socialia post reddit "Post body" --subreddit python --title "Post Title"

# Post to YouTube (video upload)
socialia post youtube "Description" --video video.mp4 --title "My Video"

# Analytics tracking
socialia analytics track page_view --param page /docs

# Get realtime users
socialia analytics realtime

# Post from file
socialia post twitter --file tweet.txt

# Delete a post
socialia delete twitter 1234567890

# Post a thread (separate posts with ---)
socialia thread twitter --file thread.txt

# Dry run (preview without posting)
socialia post twitter "Test" --dry-run

# Show all commands
socialia --help-recursive

# JSON output
socialia feed --json

# Shell completion
socialia completion bash      # Print bash completion script
socialia completion zsh       # Print zsh completion script
socialia completion install   # Auto-install to shell config
socialia completion status    # Check installation status

# Org mode draft management (Emacs integration)
socialia org init drafts.org              # Create template
socialia org status drafts.org            # Show draft status
socialia org list drafts.org              # List all drafts
socialia org schedule drafts.org          # Schedule future posts
socialia org post drafts.org              # Post due drafts
socialia org post drafts.org --dry-run    # Preview without posting
Org Mode Integration

Manage social media drafts in Emacs org mode files:

* Twitter Drafts [0/2]

** TODO [#A] My First Post
   SCHEDULED: <2026-01-24 Fri 10:00>
   :PROPERTIES:
   :PLATFORM: twitter
   :END:

Post content goes here.
Multiple lines supported.

** TODO [#B] Second Post
   SCHEDULED: <2026-01-25 Sat 10:00>
   :PROPERTIES:
   :PLATFORM: linkedin
   :END:

Another draft for LinkedIn.

Features:

  • Parse org files with TODO/DONE status
  • Support SCHEDULED timestamps
  • Platform selection via :PLATFORM: property
  • Automatic status update after posting
  • Dry-run mode for previewing
# Create a new drafts file
socialia org init ~/drafts/january.org --platform twitter

# Check status of all drafts
socialia org status ~/drafts/january.org

# Schedule all future posts
socialia org schedule ~/drafts/january.org

# Post all due drafts (scheduled time passed)
socialia org post ~/drafts/january.org

# Run scheduler daemon to auto-post
socialia schedule daemon
from socialia.org import OrgDraftManager

manager = OrgDraftManager("drafts.org")
manager.status_report()      # Get overview
manager.get_pending()        # List TODO drafts
manager.get_due()            # Get drafts ready to post
manager.schedule_all()       # Schedule future posts
manager.post_draft(draft, dry_run=True)  # Post with preview
Python API
from socialia import Twitter, LinkedIn, Reddit, YouTube, GoogleAnalytics

# Check connection and get user info
twitter = Twitter()
twitter.check()      # Verify connection
twitter.me()         # Get user profile
twitter.feed()       # Get recent tweets
twitter.mentions()   # Get mentions
twitter.replies()    # Get replies to your posts

# Post content
twitter.post("Hello World!")
twitter.post_thread(["First", "Second", "Third"])
twitter.delete("1234567890")

# LinkedIn
linkedin = LinkedIn()
linkedin.post("Professional update!")
linkedin.me()        # Get user info

# Reddit (requires: pip install socialia[reddit])
reddit = Reddit()
reddit.post("Post body", subreddit="test", title="Title")
reddit.feed()        # Get recent posts
reddit.mentions()    # Get inbox mentions
reddit.update("post_id", "Updated text")  # Edit post

# YouTube (requires: pip install socialia[youtube])
youtube = YouTube()
youtube.post("Description", video_path="video.mp4", title="My Video")
youtube.feed()       # Get recent videos
youtube.update("video_id", title="New Title")

# Google Analytics (requires: pip install socialia[analytics])
ga = GoogleAnalytics()
ga.track_event("social_post", {"platform": "twitter", "post_id": "123"})
ga.get_page_views(start_date="7daysAgo", end_date="today")
MCP Server
# Check server health and credentials
socialia mcp doctor

# List available MCP tools
socialia mcp list-tools

# Show Claude Desktop configuration
socialia mcp installation

# Start the MCP server
socialia mcp start

Add to Claude Code settings:

{
  "mcpServers": {
    "socialia": {
      "command": "socialia",
      "args": ["mcp", "start"],
      "env": {
        "SOCIALIA_X_CONSUMER_KEY": "...",
        "SOCIALIA_X_CONSUMER_KEY_SECRET": "...",
        "SOCIALIA_X_ACCESSTOKEN": "...",
        "SOCIALIA_X_ACCESSTOKEN_SECRET": "..."
      }
    }
  }
}
Environment Variables
# Twitter/X
export SOCIALIA_X_CONSUMER_KEY="your_consumer_key"
export SOCIALIA_X_CONSUMER_KEY_SECRET="your_consumer_secret"
export SOCIALIA_X_ACCESSTOKEN="your_access_token"
export SOCIALIA_X_ACCESSTOKEN_SECRET="your_access_token_secret"

# LinkedIn
export SOCIALIA_LINKEDIN_ACCESS_TOKEN="your_access_token"

# Reddit
export SOCIALIA_REDDIT_CLIENT_ID="your_client_id"
export SOCIALIA_REDDIT_CLIENT_SECRET="your_client_secret"
export SOCIALIA_REDDIT_USERNAME="your_username"
export SOCIALIA_REDDIT_PASSWORD="your_password"

# YouTube
export SOCIALIA_YOUTUBE_CLIENT_SECRETS_FILE="path/to/client_secrets.json"

# Google Analytics
export SOCIALIA_GOOGLE_ANALYTICS_MEASUREMENT_ID="G-XXXXXXXXXX"
export SOCIALIA_GOOGLE_ANALYTICS_API_SECRET="your_api_secret"
export SOCIALIA_GOOGLE_ANALYTICS_PROPERTY_ID="123456789"  # Optional, for Data API

Detailed setup guide: socialia setup or see docs/SETUP.md

Supported Platforms
Platform Status API Install
Twitter/X Ready v2 OAuth 1.0a pip install socialia
LinkedIn Ready v2 OAuth 2.0 pip install socialia
Reddit Ready PRAW pip install socialia[reddit]
YouTube Ready Data API v3 pip install socialia[youtube]
Google Analytics Ready GA4 + Data API pip install socialia[analytics]
Project Structure
socialia/
โ”œโ”€โ”€ src/socialia/         # Python package
โ”‚   โ”œโ”€โ”€ cli/              # CLI with argparse
โ”‚   โ”œโ”€โ”€ twitter.py        # Twitter/X API
โ”‚   โ”œโ”€โ”€ linkedin.py       # LinkedIn API
โ”‚   โ”œโ”€โ”€ reddit.py         # Reddit API (PRAW)
โ”‚   โ”œโ”€โ”€ youtube.py        # YouTube API
โ”‚   โ”œโ”€โ”€ analytics.py      # Google Analytics
โ”‚   โ”œโ”€โ”€ scheduler.py      # Post scheduling system
โ”‚   โ”œโ”€โ”€ org.py            # Org mode draft management
โ”‚   โ”œโ”€โ”€ mcp_server.py     # MCP server (delegates to CLI)
โ”‚   โ””โ”€โ”€ base.py           # Base class
โ”œโ”€โ”€ docs/
โ”‚   โ”œโ”€โ”€ platforms/        # Platform API documentation
โ”‚   โ””โ”€โ”€ SETUP.md          # Step-by-step setup guide
โ”œโ”€โ”€ examples/             # Usage examples
โ”œโ”€โ”€ Makefile              # Command dispatcher
โ”œโ”€โ”€ pyproject.toml
โ””โ”€โ”€ .env                  # Credentials (gitignored)
SciTeX Integration

Socialia is part of the SciTeX ecosystem:

# Install via scitex
pip install scitex[social]

# Use in research workflows
import scitex as stx
from socialia import Twitter

@stx.session
def share_results(twitter=stx.INJECTED):
    # Auto-configured from scitex settings
    twitter.post("New research results!")

SciTeX
AGPL-3.0

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